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Bleach (ブリーチ, Burīchi; romanized as BLEACH in Japan) is a Japanese manga series written and illustrated by Tite Kubo. Bleach was continuously serialized in the Japanese manga anthology Weekly Shōnen Jump from August 2001 until August 2016 and has been collected into 74 tankōbon volumes. Since its publication, Bleach has spawned a substantial media franchise.

The anime version of Bleach was produced by Studio Pierrot and directed by Noriyuki Abe. It began broadcasting in Japan on October 5, 2004 on TV Tokyo. It ceased broadcasting on March 27, 2012 after a total of 366 episodes were aired. At the Bleach 20th Anniversary Project & Tite Kubo New Project Presentation it was announced that the anime would return at some point in 2021 to adapt the manga's final arc.

The series has also spawned 2 original video animations, 4 animated feature films, 10 rock musicals, 20 books, and over 20 video games, as well as prompted the release of many types of Bleach-related merchandise such as trading cards. In July 2018, a live-action movie adaptation of Bleach was released in Japan, along with a manga spin-off called BURN THE WITCH, which was itself turned in to a feature length animated movie.

Viz Media licensed the manga for English-language publication in the United States and Canada and has released 66 volumes as of March 2016. On March 15, 2006, Viz obtained foreign television and home video distribution rights to the Bleach anime. Cartoon Network began airing Bleach as part of its Adult Swim block on September 9, 2006 in the United States. The first film, Bleach: Memories of Nobody was released in North America on Region 1 DVD by Viz on October 14, 2008. There have been three subsequent films: .Bleach: The Diamond Dust Rebellion., .Bleach: Fade To Black. and Bleach: Hell Chapter.

Compilation volumes of the manga have sold over 50 million copies in Japan and reached the top of manga sales charts in the United States. The anime adaptation has been similarly received, rating as the 7th most popular anime television series in Japan in 2006, and in the top ten anime for America from 2006 to 2008. The series received the Shogakukan Manga Award for the shōnen demographic in 2005, and is among the best-selling manga properties in both Japan and America.


The story opens with the sudden appearance of one of the Soul Reapers (死神, shinigami; lit. "death god"), a military order who escorts the souls of the dead, named Rukia Kuchiki in teenager Ichigo Kurosaki's bedroom. She is surprised at his ability to see her, but their conversation is interrupted by the appearance of a "Hollow", an evil spirit who was originally a human soul. After Rukia is severely wounded while trying to protect Ichigo, she attempts to transfer half of her reiatsu (霊圧; lit. "spirit pressure") to Ichigo in order to let him face the hollow on equal footing. Ichigo unintentionally absorbs almost all her energy, allowing him to defeat the hollow with ease. The next day Rukia appears in Ichigo's classroom as a seemingly normal human, and informs Ichigo that his absorption of her powers has left her stranded in the human world until she recovers her strength. In the meantime Ichigo shelters Rukia in his home and takes over her job as a Soul Reaper, battling hollows and guiding lost souls to the afterlife realm known as Soul Society (尸魂界 (ソウル · ソサエティ), Sōru Sosaeti).

After a few months of this arrangement, in the sixth volume of the series, Rukia's Soul Reaper superiors find out about her giving her powers away (which is illegal in Soul Society) and send a detachment to arrest her, and sentence her to death. Ichigo is unable to stop Rukia's capture, but with the help of several of his classmates who also possess spiritual abilities and ex-Soul Reaper Captain Kisuke Urahara, he sets off for the Soul Reaper base, located in Soul Society. Once there, Ichigo and company battle against the elites of the Soul Reaper military, and are ultimately successful in halting Rukia's execution.

It is then revealed that Rukia's execution and Ichigo's rescue attempt were both manipulated by Sōsuke Aizen, a high ranking Soul Reaper previously believed to be murdered, as part of a far-reaching plot to take control of Soul Society. Aizen betrays his fellow Soul Reapers and allies himself with the strongest Hollows, Arrancar, becoming the main antagonist of the series, and Ichigo teams up with his former enemies in Soul Society after learning that the next step in Aizen's plan involves the destruction of his hometown. However, Ichigo goes with a few friends to the Hollow's world, Hueco Mundo (虚圏 (ウェコムンド), Weko Mundo), in order to rescue their friend Orihime Inoue who was kidnapped by Aizen in order to draw the Soul Reapers away from defending Soul Society. He then launched an attack on Ichigo's hometown and later Soul Society, but is ultimately defeated by Ichigo, who loses his powers in the process. At this point, Bleach chronicles Ichigo's quest to regain his powers with the help of a group called Xcution. After this, Bleach enters its what Tite Kubo has stated is the story's final arc, a war between the Shinigami and a powerful group of Quincy who survived the mass extermination of their kind by the Shinigami centuries before and hid in the shadows of Soul Society.

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